Description
The Bachelor’s Degree is offered by the University of the Aegean through the Department of Business Administration and provides high-level academic education in the fields of management, marketing, accounting, finance, and entrepreneurship. The curriculum combines theoretical background with applied knowledge, responding to the contemporary needs of the economy and labor market. At the same time, it emphasizes digital transformation, innovation, and sustainable development. Students acquire a comprehensive understanding of the operation of modern organizations in both national and international environments.
Relation to Employment
Graduates of the Department may work in private and public sector organizations in areas such as management, marketing, accounting, finance, and human resource management. They are also adequately prepared to develop entrepreneurial activities or continue their studies at postgraduate level.
Access Requirements / Progression Opportunities
Admission to the program requires a Secondary School Leaving Certificate (High School Diploma) and successful participation in national-level examinations or qualifying entrance examinations.
Knowledge
Graduates acquire specialized knowledge in business administration, organizational strategy, financial analysis, and managerial decision-making. Furthermore, they become familiar with modern practices in marketing, digital innovation, and entrepreneurship, as well as with the principles of sustainable development and corporate responsibility.
Skills
Graduates develop skills in analysis and problem-solving, team organization and management, as well as effective communication in professional environments. In addition, they acquire skills in the use of modern technologies and management tools, project management, and the utilization of business data for decision-making.
Competences
Graduates are capable of designing and implementing business strategies, adapting to dynamic and internationalized work environments, and working effectively within interdisciplinary teams. Moreover, they are able to evaluate business opportunities, make evidence-based decisions, and contribute to innovation and organizational development.